UTM Link Builder

Build clean, trackable campaign URLs with the 5 standard UTM parameters. Keeps a local history of your last 20 links.

Tag your campaign links with the five standard UTM parameters so Google Analytics, Plausible, and PostHog can attribute traffic to the right source. Built for indie founders and builders distributing a launch across email, social, and ads. Values are URL-encoded automatically and merged cleanly with any existing query string. Nothing leaves your browser.

Destination URL

Campaign source

Campaign medium

Campaign name

Campaign term (optional)

Campaign content (optional)

Campaign URL

Enter a destination URL and at least one UTM value to build your link.

What are UTM parameters?

UTMs are query-string tags appended to a link. utm_source and utm_medium identify where the traffic comes from, utm_campaign groups a push, and utm_term/utm_content distinguish keywords and creative variants. Your last 20 links are saved in this browser only.

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